Introducing Ida Lou Bride + Bred

Thank you Ida Lou for sponsoring this blog post on Horses & Heels. I’m so thrilled to introduce you to this lovely brand.

Ida Lou is a Southern brand created by Ashley Lemoine. The debut of her brand Bride & Bred line is here. The offerings include garment bags and specialty totes for weddings, along with an equestrian line of custom jewelry.

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Visit idalouweddings.com

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Aiken Dry Goods

Commotion!

Ashley grew up competing in the Arabian and half Arbian show circuit. She showed a variety of disciplines with a stronger focus on saddleseat. Throughout her youth, Ashley won several awards, including Regional and National Championships. Ashley stopped showing after college but has remained active in the equestrian community. She has done volunteer work at local therapeutic riding centers and working as an outside sales representative for equine brands.

This is the horse show box. It contains an accessory insert with a checklist, either a horsehair necklace or bracelet, jewelry bag and a horseshoe for good luck. The accessory insert slides easily into your garment bag and provides pockets for all your horse show accessory items.

Bride + Bred pieces are very special. Each beaded amazonite piece fuses together smooth of suede leather with a special horse hair keepsake – from your own horse or a special rescue. Customize your piece with copper, brass or antiqued silver hardware. Your jewelry will arrive in a custom horse jewelry bag. You’ll receive a beautiful piece with benefits a local horse rescue organization, 5% of the proceeds will be donated to the cause.

Each piece from Ida Lou is a handcrafted and one-of-a-kind. Horse hair from a special equine will make it a personal piece you’ll cherish forever.

Ida Lou is the name of Ashley’s vintage airstream trailer which has been transformed into a mobile bridal and equestrian styling suite. The Bred side of the product line – Ida Lou Bride and Bred is the result of a little inspiration from a horse show. Ashley’s friend invited her to work at her booth, Commotion! Consignment Riding Apparel at a Saddlebred horse show in Asheville.

Ashley had been out of the horse world for several years and was going through a difficult time in her life. Being around horses again immediately sparked her passion them once again. Ashley decided to create unique jewelry and bags for horse lovers. Adding horse hair to the line was inspired by losing her beloved dog and selling her horse. The chic tassels compliment the jewelry and pay tribute to the special animals.